Reach customers while they are actively researching, comparing options and making decisions inside ChatGPT. Olbuz combines 15+ years of performance marketing experience with Google Premier Partner expertise to plan, launch, measure and optimize ChatGPT Ads campaigns – from account setup and conversational ad creative to targeting, product feeds and conversion tracking.
Weekly Active ChatGPT Users globally
We plan, build and manage sponsored ad campaigns designed for the conversational environment inside ChatGPT. Every campaign is structured around a clear business objective, relevant user context and measurable outcomes.
A new advertising platform needs disciplined setup from day one. We configure your Ads Manager account, campaign structure, objectives, budgets and measurement framework so the data you collect is useful from the start.
ChatGPT Ads need to feel relevant to what the user is trying to accomplish. We create clear, benefit-led ad variations designed around real customer needs, use cases and decision moments - not generic display-ad copy.
ChatGPT Ads go beyond traditional keyword targeting. We develop focused context hints, themes and targeting structures that help connect your offer with relevant conversations, needs and customer journeys.
Clicks are only useful when you can connect them to business outcomes. We implement OpenAI conversion measurement and analytics tracking to understand how ChatGPT Ads contribute to purchases, leads and sign-ups.
ChatGPT Ads should complement your existing acquisition mix. We connect learnings from ChatGPT with Google, Meta and other paid channels to improve budget decisions, creative testing and overall performance visibility.
Software research, vendor comparisons and solution discovery naturally involve detailed questions. We structure campaigns around those use cases and connect ad activity to meaningful outcomes such as trials, demos, registrations and qualified leads.
For service businesses and considered-purchase categories, we align conversational intent with the right landing page, offer and conversion path – then optimize toward real enquiries rather than vanity metrics.
Here are the results we achieved for a USA-based health & fitness eCommerce client through strategic Microsoft Bing Ads campaign optimization, audience targeting improvements, and continuous performance analysis. Our data-driven approach helped improve campaign efficiency, increase revenue generated from Bing Ads, and drive more qualified purchases for the brand.
Bing Ads Revenue Increased
Increase in Unique Purchases
Revenue Growth
ChatGPT is a new advertising environment, but the fundamentals of profitable paid media remain the same: clear strategy, disciplined testing, strong creative, reliable measurement and continuous optimization. That is the performance mindset Olbuz brings to the channel.
Apply proven paid-media discipline from an experienced performance team that understands auctions, campaign structure, optimization and measurement.
We bring years of hands-on experience across evolving advertising platforms, giving your ChatGPT Ads strategy a strong performance-marketing foundation from day one.
Google, Meta, Microsoft and ChatGPT can work together. We evaluate ChatGPT as part of your wider acquisition strategy instead of treating it as an isolated experiment.
Our experience with revenue and lead-generation campaigns helps us structure ChatGPT Ads around meaningful outcomes - purchases, enquiries, sign-ups and qualified opportunities.
We implement Pixel, Conversions API and analytics tracking so campaign decisions are based on downstream business performance, not just impressions and clicks.
You retain visibility into the account, spend and results. We test systematically, report clearly and scale based on what the data supports.
Book a free ChatGPT Ads strategy session with Olbuz. We will assess your business, target markets, acquisition goals and current paid-media mix, then recommend how ChatGPT Ads can be tested with the right campaign structure and measurement plan.
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ChatGPT is used for detailed questions, comparisons and recommendations. Relevant ads can reach people while they are actively working through a need or evaluating options.
ChatGPT considers conversational context and intent alongside ad relevance signals. This creates a different way to connect your offer to the problem, need or use case behind a customer’s search for information.
Testing the channel now helps you understand which contexts, messages, offers and campaign structures work for your category, giving your team real data instead of assumptions as the platform grows.
ChatGPT Ads can diversify your acquisition mix and create another source of measurable traffic, leads or sales while your core paid-media channels continue to run.
With conversion tracking, Pixel, Conversions API and analytics integrations, you can evaluate ChatGPT Ads against purchases, leads, sign-ups and other downstream actions - not just exposure.
We configure the Ads Manager account, billing, account settings and campaign prerequisites. Before launch, we establish measurement using the OpenAI Pixel, Conversions API where appropriate, UTMs and your existing analytics stack so campaign performance can be tied to meaningful outcomes.
We define campaign goals, identify the products, services and customer situations most suitable for ChatGPT, structure ad groups around focused themes and context hints, and select the right objective - CPM, CPC or conversion-optimized CPC - based on the business goal.
We create distinct, benefit-led ad variations designed for conversational relevance. For eligible eCommerce brands, this can also include product-feed campaign setup. Campaigns are reviewed carefully for targeting, creative, landing pages, budgets and tracking before launch.
We monitor delivery, spend, CTR, CPC/CPM, conversions and downstream performance, then refine bids, budgets, context hints, creative and campaign structure. Learnings are compared with your wider paid-media performance so ChatGPT Ads is evaluated as part of the full acquisition mix.
ChatGPT Ads are clearly labelled sponsored placements that can appear below ChatGPT responses when OpenAI’s ad system identifies a relevant match. Delivery can consider the context and intent of the current conversation, ad and landing-page relevance, advertiser-provided context hints and other eligible signals. Ads remain separate from ChatGPT’s answer.
Google Ads is heavily built around searches and keywords, while Meta is largely driven by audience and discovery signals. ChatGPT Ads adds a conversational layer: the platform can consider the context and intent of what a person is discussing, along with other relevance signals. That creates a different opportunity to align advertising with the user’s immediate need, use case or decision process.
No. Sponsored placements are separate from ChatGPT’s responses, and advertisers do not control or influence the answer generated by ChatGPT. This separation is a core part of OpenAI’s advertising experience.
Self-service ChatGPT Ads is available across 40+ markets, including India, the United States, United Kingdom, Canada, Australia, New Zealand, Japan and multiple markets across Europe, the Middle East and North Africa. Availability continues to evolve, so Olbuz confirms target-market eligibility before campaign setup.
Minimum daily campaign budgets vary by billing currency and market. For example, OpenAI currently lists a minimum daily campaign budget of INR 725 for India and USD 25 for the United States. The right test budget depends on your category, objective, geography and the amount of data needed to evaluate performance meaningfully.
Businesses where customers research, compare alternatives or ask detailed questions before taking action are strong candidates for testing. This can include eCommerce and D2C brands, SaaS and B2B companies, lead-generation businesses and other considered-purchase categories.
Yes. OpenAI supports product-feed campaigns for eligible retail advertisers. Product catalogs can be uploaded to Ads Manager and used to create ads at scale, helping surface relevant products as users explore, compare and decide.
We monitor platform metrics such as impressions, clicks, spend, CTR, CPC/CPM and conversions, then connect campaigns to downstream business outcomes using the OpenAI Pixel, Conversions API, UTMs and your analytics or commerce stack. For eCommerce and lead generation, the goal is to evaluate the channel against actual purchases, leads, sign-ups and revenue where tracking allows.
Yes. We recommend evaluating ChatGPT within your overall paid-media strategy. Managing the channels together makes it easier to compare performance, transfer creative and audience learnings, coordinate budgets and understand the incremental role each platform plays.
Start with a free strategy session. We review your business, target markets, products or services, existing paid-media setup and measurement readiness. From there, we recommend an initial ChatGPT Ads test structure, campaign objective, budget approach and tracking plan.
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