PPC Optimization

We structured their Google Ads strategy by focusing on high-intent, localized keywords and organized ads into separate category-wise campaigns for tables, chairs, and booths. This improved relevance, attracted the right B2B audience, and lowered CPC.

Conversion-Focused Landing Page

We developed a brand-new, highly engaging landing page tailored to wholesale buyers. It included product-specific content, targeted keywords for better ad relevance, and strong calls to action to improve conversion rates. Visual elements and form-based lead capture were added to guide users toward inquiry submission.

Geo-Targeted Campaigns

Instead of targeting the entire U.S., we narrowed the campaign reach to a few key states based on historical sales data. This allowed us to focus the budget on regions that were already generating real business.

High-Impact Ad Copies

We crafted compelling, benefit-driven ad copies tailored for the B2B audience. These were aligned with the user’s intent and product offering, which helped boost the CTR and ad relevance.

Creative Assets & Visuals

We added custom creatives, including product visuals and lifestyle mockups  that showcased how the furniture would look in a restaurant setting. This helped grab attention and increased user engagement on both ads and landing pages.